The Cruise and Travel Group is the leisure travel brand of A.von Brockdorff Services Ltd, Malta's leading travel services company. We are the appointed General Sales Agent (GSA) for some of the world's most prestigious cruise lines - including P&O Cruises, Princess Cruises, Holland America Line, Cunard, Seabourn, Silversea, and Virgin Voyages - as well as river cruise operators such as Luftner River Cruises, AmaWaterways, Emerald Cruises and Scenic Cruises. We also locally represent Club Med Resorts and Grandi Navi Veloci (GNV) Ferries.

We serve both B2C clients and B2B travel trade partners, and we are passionate about matching people with extraordinary travel experiences. As we continue to grow our presence in the Maltese and regional markets, we are looking for a creative and driven Marketing and Design Executive to join our team.

Role Summary

The Marketing and Design Executive will be responsible for planning and executing all marketing and communications activities for The Cruise and Travel Group. Working closely with the Leisure Travel team, you will create compelling content and visual materials that promote our cruise and leisure travel portfolio, strengthen our brand identity, and drive customer engagement across digital and print channels.

From time to time, you may also be called upon to provide design or marketing support to our sister departments - A.von Brockdorff Services Ltd (Corporate Travel) and Gen Events (Inbound Travel) - on an ad hoc basis.

Key Responsibilities

Social Media Management
- Plan, produce, and schedule engaging content across all social media platforms (Facebook, Instagram, LinkedIn, and others as relevant).
- Monitor community engagement, respond to comments and enquiries, and grow our social media following.
- Develop and manage paid social media advertising campaigns, tracking performance and optimising for reach and conversion.
- Keep up to date with cruise line and travel partner campaigns and promotions to amplify their content locally.
- Analyse social media metrics and prepare regular performance reports.
Website Content Management
- Update and maintain website content, ensuring all cruise itineraries, promotions, and travel products are accurately and attractively presented.
- Write and edit web copy that is engaging, SEO-friendly, and consistent with our brand voice.
- Monitor website analytics and suggest improvements to drive traffic and enquiries.
Print and Digital Marketing Materials
- Design and produce brochures, flyers, e-newsletters, billboards and other marketing collateral.
- Ensure all materials align with brand guidelines and the visual identity of The Cruise and Travel Group as well as partner cruise line brand standards.
- Liaise with printers and external suppliers to manage production and delivery of print materials on time and within budget.
- Develop email marketing campaigns and manage subscriber communications.
Campaign and Event Support
- Assist in the planning and promotion of ship visits, trade shows, and consumer fairs.
Brand and Content Strategy
- Help develop and implement the annual marketing plan in line with business objectives.
- Maintain a content calendar covering all channels, promotions, and key selling seasons.
- Source photography, video, and other creative assets from cruise line and travel partners.
- Ensure consistency of brand messaging and tone of voice across all communications.

Skills and Qualifications

Essential
- Proven experience in a marketing, communications, or graphic design role (minimum 2 years).
- Proficiency in graphic design software such as Adobe Creative Suite (InDesign, Photoshop, Illustrator) or equivalent (e.g. Canva Pro).
- Demonstrated experience managing social media accounts for a brand or business.
- Strong copywriting skills in English, with the ability to adapt tone and style for different audiences and channels.
- Experience updating and managing website content.
- Good organisational skills and the ability to manage multiple projects simultaneously to tight deadlines.
- A keen eye for detail and a strong aesthetic sense.
Desirable
- Experience in the travel industry, particularly cruising.
- Knowledge of email marketing platforms (e.g. Mailchimp or similar).
- Basic understanding of SEO principles and Google Analytics.
- Experience running paid social media or Google Ads campaigns.
- Maltese language skills (written and spoken).
- Photography or video editing skills.

Personal Attributes

Creative, self-motivated, and proactive with a passion for travel and lifestyle content.
A team player who can also work independently and take ownership of projects.
Enthusiastic about cruising and travel, with the curiosity to learn about our portfolio of brands.
Adaptable and comfortable working in a fast-paced environment where priorities can shift.
Strong interpersonal skills with the ability to build relationships with colleagues and clients.

What We Offer

A dynamic and supportive working environment within a well-established travel company.
The opportunity to work with some of the world's most prestigious cruise and travel brands.
A varied and creative role with real ownership of marketing output.
Competitive salary commensurate with experience.
Travel industry benefits and familiarisation opportunities.
Career development within a growing business.

How To Apply

Interested candidates are invited to submit a CV and cover letter, along with examples of previous design or marketing work (a portfolio link is welcome).

Applications will be reviewed on a rolling basis. We encourage early applications as the vacancy may close before the advertised deadline.

Marketing & Design Executive

Job Description