Location: Peru, Chile, or Argentina

Industry: B2C iGaming – Sportsbook and Casino

Position: Full-time

About the opportunity

We are representing an international B2C iGaming project preparing to launch and develop its presence across Latin America.

We are looking for an experienced Acquisition Marketing Manager based in Peru, Chile or Argentina. This is a regional position, and candidates must have strong local market knowledge and proven experience in acquiring gambling customers in at least one of these three countries.

The successful candidate will be responsible for developing the brand’s regional acquisition strategy, establishing local partnerships and identifying the most effective online and offline channels for attracting, converting and retaining players.

Key responsibilities

Develop and execute customer acquisition strategies for relevant LATAM markets.
Support the launch, positioning and localisation of the brand.
Identify the most effective channels for acquiring depositing sportsbook and casino customers.
Build and manage relationships with affiliates, influencers, media partners, agencies and local communities.
Plan and optimise paid acquisition campaigns across PPC, social media, display, SEO, SEM and other relevant channels.
Develop sponsorships, ambassador relationships, events and offline acquisition opportunities.
Negotiate commercial arrangements with local marketing and acquisition partners.
Adapt campaigns, promotions and messaging to local customer behaviour and cultural preferences.
Work closely with CRM and VIP teams to improve conversion, retention and player value.
Provide insight into local payment preferences, competitors, regulations and market conditions.

Candidate requirements

Proven acquisition marketing experience within a B2C sportsbook, online casino or other gambling operator.
Professional experience in Peru, Chile or Argentina, with strong knowledge of at least one of these markets.
An established network of relevant local affiliates, influencers, media partners, agencies or acquisition channels.
Hands-on experience with performance marketing, affiliate marketing and digital customer acquisition.
Understanding of local player behaviour, preferred payment methods and market-specific acquisition challenges.
Strong English and Spanish communication skills.

We are especially interested in candidates who have:

Launched a sportsbook or casino brand in one of the target markets.
Built an acquisition strategy and partner network from the ground up.
Managed both digital and offline acquisition channels.
Delivered measurable growth in first-time depositors, revenue and player value.

How to apply

Please submit your CV and include a short summary confirming:

Whether your primary market is Peru, Chile or Argentina.
The B2C iGaming brands you have worked with.
Your strongest acquisition channels.
Examples of measurable acquisition or revenue results.
Your current location and availability.

Acquisition Marketing Manager – B2C iGaming

Job Description