The RoleJoin our Lifecycle team as an Associate GameOps Manager to support the ongoing development of the player journey in Lightning Link. Aristocrat aims to bring happiness to life through play. This role is vital in delivering an outstanding gaming experience to our players. You will be responsible for engaging and retaining players by implementing world-class lifecycle initiatives. This is a remarkable opportunity to be part of a cooperative and ambitious team focused on delivering seamless player experiences. Become part of a company that champions innovation, inclusion, and the pursuit of excellence!

What You'll Do

Support the execution and monitoring of lifecycle initiatives, including events, missions, offers, and promotions
Manage daily communications and incentives on the official Facebook page, ensuring engaging and consistent messaging aligned with lifecycle initiatives
Support efforts to refine the player journey, from onboarding through progression and retention loops
Analyze the performance of features and campaigns, providing insights and recommendations for optimization
Collaborate with CRM and analytics teams to deliver targeted and impactful player experiences
Contribute to A/B tests and experiments to optimize lifecycle performance
Monitor live game performance and flag risks or opportunities for improvement
Support documentation and communication of GameOps plans and results

What We're Looking For

Bachelor’s degree or Master’s degree or equivalent experience in Marketing, Digital Marketing, Social Media, Business Administration, or related field
Strong interest in mobile gaming, live operations, or digital products
Analytical approach with comfort working with data (MS Excel required)
Good understanding of player behavior and engagement loops
Strong organizational and communication skills
Ability to work in a fast-paced, collaborative environment
Proactive, curious, and eager to learn

Nice to have

Minimum of a 6+ month internship or first experience in gaming, apps, or digital marketing
Experience using CRM platforms (Iterable is a plus), live ops software, or campaign coordination
Experience handling social media platforms and assisting in communication strategy (experience with Sprout Social is a plus)
Familiarity with free-to-play (F2P) mechanics (progression systems, rewards, monetization)

Why Product Madness?

As part of the Aristocrat family, we share their mission of bringing joy to life through the power of play, with a world-class team who creates top-grossing, leading titles in the social casino genre, including Heart of Vegas, Lightning Link, Cashman Casino. With 800 team members across the globe, Product Madness is headquartered in London, with offices in Barcelona, Gdańsk, Lviv, Montreal and a remote team spanning the USA, making us a truly global powerhouse.

We live by our People First principle. Regardless of where, when, or how they work, our team members have opportunities to elevate their careers, and grow alongside us. We take pride in fostering an inclusive culture, where our people are encouraged to be their very best, every day. But don’t just take our word for it. In 2024, we made the Global Inspiring Workplace Awards list, and won a bronze award at the Stevies for Great Employers in the ‘Employer of the Year - Media and Entertainment’ category.

So, what’s stopping you?

Travel Expectations: None

Additional Information: At this time, we are unable to sponsor work visas for this position. Candidates must be authorized to work in the job posting location for this position on a full-time basis without the need for current or future visa sponsorship.

Associate GameOps Manager (Product Madness - Barcelona)

Job Description