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Lead paid acquisition campaigns across digital channels to drive player growth and ROI

About The Role

Drive player acquisition through data-driven performance marketing campaigns. You'll manage substantial marketing budgets across Google, Facebook, and affiliate channels to maximize ROI and player lifetime value.

Responsibilities

Plan and execute performance marketing campaigns
Manage marketing budgets and optimize ROI
Analyze campaign data and performance metrics
Test and optimize ad creatives and landing pages
Work with analytics team on attribution modeling
Manage relationships with media partners
Report on marketing performance to leadership
Stay updated on digital marketing trends

Requirements

5+ years of performance marketing experience
Deep knowledge of Google Ads, Facebook Ads, programmatic
Strong analytical skills and data-driven mindset
Experience managing large marketing budgets
Understanding of player acquisition funnels
Proficiency in analytics tools (GA4, etc.)
iGaming marketing experience preferred
Excellent communication skills

Benefits

Salary €42,000 - €52,000
Performance bonuses
Hybrid work
Health insurance
Marketing conference attendance
Professional development

Position Details

Employment Type Full Time

Work Mode Hybrid

Shift Day

Level Senior

Experience 5+ years

Frequently Asked Questions

As a Performance Marketing Manager at Platin Gaming Ltd, you will be part of our General department, contributing to our iGaming products and services. The role involves working with cutting-edge technology in a fast-paced, international environment based in Malta.

Performance Marketing Manager

Job Description