Marketing Specialist

About the Role

At M Recruitment, we aren’t looking for a traditional marketer focused on vanity metrics—we are looking for a commercially driven Marketing & Growth Executive who connects marketing directly to revenue and business growth.

Sitting at the intersection of B2B marketing, business development, and employer branding, you will own our market positioning in Malta, drive corporate client acquisition, and build high-calibre talent pipelines.

Key Responsibilities

• B2B Lead Generation: Launch targeted campaigns that generate qualified corporate enquiries and drive direct recruitment growth.
• Brand Positioning & Content: Produce high-impact copy, visuals, and short-form video across LinkedIn, Meta, and our website to differentiate our services and attract top talent.
• Paid Media & CRM: Manage paid ads with a strict focus on ROI/CAC, and run email campaigns to retain and reactivate our existing client database.
• Networking & Growth: Build external partnerships and actively engage key stakeholders across Malta’s business community.
• Reporting: Track performance and translate campaign metrics into measurable commercial outcomes.

What You Bring

• Local Presence: Currently residing in Malta with valid working rights and solid knowledge of the local corporate market.
• Proven Experience: Solid track record in B2B, growth, or commercial marketing (this is not an entry-level role).
• Commercial Mindset: Strong grasp of lead generation, ROI, and how marketing fuels sales pipelines.
• Hands-On Execution: Proven skills in LinkedIn/Meta marketing, paid ads, email marketing, CMS management, and content creation.
• Drive & Autonomy: High-energy, resilient, and proactive—comfortable working independently and building relationships face-to-face.

Ready to drive real commercial impact?

Apply directly via LinkedIn with your updated CV.