Digital Marketing Specialist

Our client is looking for a Digital Marketing Specialist to join their team. Your main responsibilities will be to:

• Oversee multi-channel brand growth across web properties, paid channels, and organic social profiles (Instagram, Facebook, TikTok).
• Produce, film, and edit engaging short-form video content (Reels, TikToks, Stories) featuring clinical staff, services, and facility operations.
• Develop dynamic content calendars that leverage platform trends while maintaining distinct brand tones across different service verticals.
• Build, monitor, and optimize paid digital media campaigns across Meta and Google Ads to convert traffic into active leads.
• Update web properties with fresh copy, promotional pages, and basic SEO optimizations to boost organic search visibility.
• Track analytics, reach, and performance metrics across all channels to continuously optimize campaign ROI.

Requirements

• Excellent level of written and spoken English is a must; Maltese is preferred.
• Must already be based in Malta with local experience.

Education and Experience

• Practical experience in multi-channel social media management, short-form video editing, and basic graphic design.
• Direct experience running and optimizing paid ad campaigns (Meta Ads Manager, Google Ads).
• Familiarity with Content Management Systems (CMS) and core SEO best practices.

About Us
Konnekt:
Established in 2007, Konnekt has grown into Malta's leading job agency. Our team is here to simplify your job search by presenting over 400 career options across various fields. We have robust connections with top employers in Malta, making us the ideal choice for anyone considering a career change.
At Konnekt, we believe in straightforward actions and staying true to our values. This commitment has been the driving force behind our success. Whether you're seeking new opportunities or exploring a different career path, we are your reliable partner throughout the process.
Our website provides more insights into our approach and the array of services we offer. Take a moment to explore and discover how Konnekt can be instrumental in shaping your professional journey.