Overall Purpose

The Marketing Executive is responsible for the administrative tasks of the Marketing department in an efficient and effective manner and to assist the Marketing Manager to promote Continental Cars products and services as per the respective franchises’ standards.

Main Duties and Responsibilities

To compile marketing reports for the different brands
To liaise with the external marketing suppliers including booking of adverts for the brands and order any supplies which are required by the marketing department (flyers, artworks, brochures)
To manage Facebook and other social media platforms’ messages
To assist the Marketing Manager in any events and sponsorships
To write up press releases and radio scripts for distribution to various newspapers, radio stations and social media
To schedule test drives with various external media, when needed
To abide with Company Policies
To assist in any other duties as directed by the Marketing Manager or the General Manager.
To adheres strictly to Health and Safety regulations and Company policies and Franchise Standard requirements.
To attend training organised both locally and abroad when and as required.

The list of main duties and responsibilities in this accountability profile is not necessarily exhaustive nor is it necessarily in order of importance; nor is any of this accountability profile permanent and/or immutable.

Educational and skill requirements

Knowledge of MS Office
Diploma in Marketing will be considered an asset
Prevous Experience required
Customer and Personal Service — Knowledge of principles and processes for providing customer and personal services. This includes customer needs assessment, meeting quality standards for services, and evaluation of customer satisfaction.
Sales and Marketing — Knowledge of principles and methods for showing, promoting, and selling products or services. This includes marketing strategy and tactics, product demonstration, sales techniques, and sales control systems.
English and Maltese Language — Knowledge of the structure and content of the English and Maltese language including the meaning and spelling of words, rules of composition, and grammar.

Job benefits

Employee Discount Card
Health Insurance

Marketing Executive

Job Description